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Any recommendations on how to do/implement AB (or split) testing?
Packages? Third parties? etc.
Already looked at Google Optimize (free) and Optimizely (super expensive), but I want to avoid having to load more scripts, so optimally something working inside Umbraco since it's where the user is already connected when asking for a page, and it's where I can decide which partial view and output, or module/component, to include in the page.
Take a look at UMarketingSuite:
It is a really solid and well implemented way of personalisation and A/B testing.
Don't know if it is fully released yet but this is going to be the Umbraco standard
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