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What are some steps that you take when changing the name of a content page (web page) to avoid google from seeing duplicate pages and negatively impacting your page rankings, as well as your overall website ranking?
I.e. 1) Is it necessary to set up server side 301 redirects or is it sufficient to rely on umbraco's redirect function which is automatically implemented when you would make a name change to a page? 2) then re-crawl your site? 3) etc.
Thanks all :)
Umbraco provides really cool redirect feature when you rename the node.
I think it's enough for Google, it will not crawl again and again after indexing redirects. When crawler found 301 redirect - he removes old URL from the index, so you don't have to do something special.
The only thing that can be a problem - are you using static XML sitemap, be sure that there are no old pages? If it's dynamic - not a problem.
Thanks Alex, I somehow missed this response.
Is that the best practice though for SEO? Say, if I were to change a page name (domain is the same): example.com/alx to example.com/alex-skr - the content is the same; I am simply changing the url by changing the page title, is the 301 redirect the best way to go for SEO purposes?
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